Great Lakes Farms Estate Cider
After the branding rehaul of Great Lakes Farms, we turned our attention to the new cider line they were launching. 100% of the apples used come from the farm.
We focused on creating a unique and visually appealing design that reflected the high quality and artisanal nature of the product.
The packaging design also included key product information such as details about the types of apples used in the cider. This helped communicate the unique qualities of the cider to customers and build brand recognition over time.
Overall, our packaging design was successful in helping the product stand out in a crowded market and build brand recognition. The designs were well received by customers and helped establish the product as a high-quality, artisanal cider.
The design easily imported into a can format as well.
2023 has brought many more flavours and thus expanded the bright colour palette.
CLIENT: GREAT LAKES FARMS
More Detail:
When Great Lakes Farms decided to launch a new cider line, we knew that we had to create a design that would capture the essence of the product. The cider was truly artisanal, made using only apples from their farm and of the highest quality.
Our goal was to create a unique and visually appealing packaging design that would help the cider stand out on store shelves. We wanted the design to communicate the unique qualities of the product, including the types of apples used and the farm-fresh taste.
To achieve this, we worked closely with the Great Lakes Farms team to understand their vision and goals for the new cider line. We developed a design that incorporated key information about the product, including the types of apples used and the farm's location. The design featured a colorful apple graphic that conveyed the freshness and natural qualities of the product.
The final design was a huge success, helping the cider stand out in a crowded market and build brand recognition. Customers were drawn to the packaging, which conveyed the high quality of the product and its unique, farm-fresh taste. The design helped to establish a strong brand identity for the new cider line and created a memorable visual impression that resonated with customers.
In addition, the design was easily adapted for use on cans, which further expanded the product's reach and appeal. The versatility of the design allowed Great Lakes Farms to offer the cider in multiple formats, which helped to increase sales and reach a wider audience.
2023 has brought many more flavours and thus expanded the bright colour palette.
Overall, we were thrilled to have played a role in the success of Great Lakes Farms' new cider line. It was a pleasure to work with a brand that is committed to producing high-quality, artisanal products and to create a design that captured the essence of the product. We look forward to continuing to work with Great Lakes Farms in the future and helping them to achieve their goals.