Seasoning Blends inspired by Togo
Food entrepreneur Nadia is proud of her heritage and its strong roots in food preparation and is keen to share these flavours with her new Canadian home.
We developed a visual identity behind the name “Tchtchinga”, which means barbecue, and then produced a tasty line-up of seasoning blends with bold colours and graphics.
CLIENT: TCHTCHINGA
More Detail:
Nadia, a passionate food entrepreneur, arrived in Canada with a desire to share the delicious flavours of her heritage with her new home. She had a deep appreciation for the roots of food preparation in her culture and was eager to share that with others. As Nadia began to explore the Canadian market, she realized that she needed a partner who could help her create a brand that would stand out and appeal to Canadian consumers.
Enter our team, who were excited to work with Nadia to develop a visual identity for her brand, which she named "Tchtchinga" - the word for barbecue in her native language. We wanted the brand to capture the bold, vibrant flavours of Nadia's culture, while still feeling approachable and modern.
Once we had a solid brand identity in place, we got to work on creating a line-up of seasoning blends that would capture the essence of Tchtchinga. We worked closely with Nadia to develop unique flavour combinations that would delight and inspire consumers. We used bold colors and graphics to make the packaging pop, and made sure that the flavours of each blend were clearly communicated on the labels.
Throughout the project, we worked closely with Nadia to ensure that the brand stayed true to her vision and values. We were inspired by her passion for food and her desire to share her heritage with others. It was a pleasure to work with such a talented and driven entrepreneur.
The end result was a delicious line-up of seasonings that we were all proud to be a part of! We were thrilled to see the positive response from consumers, who loved the bold and unique flavours of Tchtchinga. It was gratifying to know that we had played a part in helping Nadia share her passion for food and her culture with the world. We believe that Tchtchinga has the potential to become a beloved brand in the Canadian market and beyond, and we're excited to see where Nadia takes it in the future.